Are you looking to generate a new revenue stream and monetize your audience in a new way? InXpo’s Virtual Trade Shows will enable you to generate qualified leads for your exhibitors and create a new source of online revenue for your company, while delivering information and education to attendees. And, since all participants can attend a virtual trade show from the comfort and convenience of their home or office, you will significantly reduce the time, frustration and cost associated with traveling, while increasing the size of the audience.
Like a physical trade show, a virtual trade show is time-bound and typically runs between 1 to 3 days. The virtual trade show includes all of the areas that one may find at a physical event, including:
- Exhibit Halls - interact with exhibitor booths and staff
- Auditorium – View live and scheduled presentations and interact with speakers and participants
- Resource Center – Browse white papers, podcasts and informative content
- Lounge – Social network with others and build new relationships
- Prize Center – Increase participation by introducing an element of FUN into each event
Why Virtual Trade Shows?
Generate Revenue: You generate revenue by selling virtual booths to your exhibitors. The Exhibit Hall(s) are where the exhibitors' virtual booths are located and where attendees visit to interact with the exhibitors and view their content. You can also generate revenue through sponsorship-advertising opportunities with banner ads throughout the event. The ads can even be targeted to specific attendees.
Qualified Lead Generation: To measure the ROI of your Trade Show, and provide detailed, rich leads to exhibitors, attendee metrics are provided with reports that include information like: booth visitors, what content and presentations they viewed, how long they stayed, all chat and e-mail activity and how many times they returned. With the chat, e-mail and business-card exchange communications, along with the user-generated content of group chat, blog and message forums, the marketing value of the attendees exponentially increases.
Highly-Engaging and Interactive: The exhibitor booths are staffed with representatives who use the following to engage, just a click away:
- Text Chat
- Video Chat
- Group Chat
- E-mail and business-card exchange
- Blogs
- Message Forums
- Surveys
Prizes can be used as an incentive for attendees to engage with the event, since the more they do the more chances they earn. You set the rules.
Social Business Networking: While social networking is available throughout the trade show, the Lounge is a key area where your attendees socialize and network.
More Events, More Often: Conduct more targeted events more frequently and stay closer to your audience with InXpo’s Virtual Trade Shows!
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